New Balance announced as new Kit Partner

Waterford FC is pleased to announce New Balance as our new Kit Partner on a Multi-Year Deal from 2024.

This will see our First-Team, our Academy, and our Community Teams line out in New Balance from 2024 onwards.

Speaking on the announcement, Jamie Pilley (Director) said:

“Since joining the WFC family last year, we have been clear about our ambitions and focused on professionalising the club in all aspects. We’re excited to share this journey with an esteemed partner such as New Balance who share our ambitions and we’re confident that the only way forward is together!”

New Balance – a leading apparel manufacturer in the sporting Industry – has worked with some of the World’s leading professional clubs and national governing bodies with football being a strong focus for the brand. John Carden, Managing Director of Sports Hub Group, (the UK and Ireland licensee for New Balance), added “We’re proud to be working in partnership with Waterford FC and can’t wait for fans to see the kit and training wear we have designed for the club”.

Marc O’Donovan-Wyatt (Waterford FC Chief Operating Officer) said:

“After exploring the market thoroughly, the team have done an outstanding job in securing a partnership with an organisation whose values and ambitions are so aligned to ours. We’re both ambitious, determined and focused on realising our potential together for many years to come….. The Blues are Back! ”

Our 2024 New Balance home kit & leisurewear range will go on sale in-store Friday 1st December at 9am & online in the New Year.